Quill Tips

Our blog, Quill Tips, features monthly updates of suggestions prepared by experts to make your copywriting projects more effective.

10 Ways to Write News Releases That Get Noticed.

Whether you are promoting a business, product, idea or almost anything else, publicity can be the most cost-effective way to get the word out. By definition, “Publicity” means the media costs are free. That’s great, but the immediate down side is that you can’t control when, or even if, the medium runs a story about you and worse, you can’t control what they might say. Provided you’re not already in the midst of a public relations debacle, you can assert some control by using an effective news release. Correctly prepared, one of these can help you receive the positive attention you are looking for. Make your news release newsworthy. Determine something newsworthy about your business, etc. Yo

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